SyncPenguin's connector for Freshsales CRM contacts

Sync your Freshsales CRM contacts two-way or one-way with other apps and services


Free 14-day trial with full support and no credit card

Sales teams often keep customer details in Freshsales while their phones, mailboxes, marketing tools and accounting software each hold a separate copy of the same contacts. Keeping these lists aligned by hand takes time and leads to outdated phone numbers, missing leads and duplicate records. This connector keeps Freshsales contacts updated automatically across your tools, so everyone works with the same accurate customer information without manual exports or copy-pasting.

How does it work?

The Freshsales CRM Contacts connector lets you keep your Freshsales contacts in sync with the other apps your team uses every day. You can connect Freshsales to Google Contacts, Outlook, Microsoft 365, HubSpot, Mailchimp, accounting tools and other CRMs, in one direction or both. SyncPenguin syncs names, emails, phone numbers, addresses, companies, sales fields such as owner, status and lead quality, and your own custom fields. With filters, field mapping and no-code rules, you control exactly which contacts sync and how their data is transferred.

Popular real-world use cases

  • Sync Freshsales contacts owned by each sales rep to that rep's Microsoft 365 contacts, so caller ID and email autocomplete work on their phone and in Outlook.
  • Publish key Freshsales customer contacts to the Microsoft 365 Global Address List, so the whole company can find customer details directly in Outlook.
  • Keep Freshsales and Google Contacts in two-way sync, so contacts added on the go from an Android phone appear in the CRM automatically.
  • Sync Freshsales contacts with Outlook Contacts and Apple iCloud Contacts, so field sales reps always have up-to-date customer details on their laptops and iPhones.
  • Send Freshsales contacts with a specific status or lead quality to a Mailchimp audience for targeted email campaigns.
  • Keep marketing contacts in HubSpot and sales contacts in Freshsales aligned, so new leads flow from marketing to sales automatically.
  • Migrate contacts from Pipedrive or Zoho CRM to Freshsales, or keep both CRMs in sync during a gradual transition.
  • Sync Freshsales contacts with Freshdesk, so your sales and support teams share the same customer information.
  • Push Freshsales contacts with a 'Customer' status to QuickBooks or Xero, so billing details are ready when a deal is won.
  • Import new Shopify customers into Freshsales as contacts with a chosen lifecycle stage and owner, so your sales team can follow up.

Key features

Custom Fields

Sync your own Freshsales fields, including text, number, date, checkbox, dropdown, multi-select and radio fields.

Smart Company Linking

Contacts are linked to the matching Freshsales account by company name. If no matching account exists, a new one is created automatically.

Sales Fields

Map and filter by contact owner, status and lead quality. You can also set the lifecycle stage for newly created contacts.

No Duplicates

Email-based matching and an optional initial merge keep your Freshsales contact list free of duplicates.

Flexible Syncing

Choose one-way, two-way or one-to-many syncing, and fine-tune it with filters, field mapping and no-code rules.

Affordable & Scalable

With SyncPenguin you only pay for changes to your data, regardless of how many contacts you initially have, or will have in the future.

Supported fields

First name Last name Display name (read-only) Job title Company Emails Work phone Mobile phone Address Department Facebook Twitter LinkedIn Keyword Owner Status Lead quality Lifecycle stage (for new contacts) Created by Updated by Custom text fields Custom multi-line text fields Custom number fields Custom date fields Custom checkbox fields Custom dropdown fields Custom multi-select dropdown fields Custom radio button fields

Things to note

  • Freshsales has two standard phone fields, so each contact syncs one work number and one mobile number. If the other app has several phone numbers, the most suitable ones are used.
  • Freshsales stores one address per contact, so a single address is synced. A work address is preferred when the other app has several.
  • Only the contact's primary company (account) is synced. Accounts are matched by name, and a new account is created if no match exists.
  • SyncPenguin reads contacts from the standard 'All Contacts' view in Freshsales, so this view must exist under its original name.
  • Contacts deleted directly in Freshsales are not automatically removed from other apps. As a workaround, you can mark contacts with a status such as 'Inactive' and use a deletion rule to remove them on the other side. Deletions made in other apps can still be applied to Freshsales.
  • The lifecycle stage is applied when SyncPenguin creates a new contact. It is not read from existing Freshsales contacts. If none is specified, the first active lifecycle stage is used.
  • Text, multi-line text, number, date, checkbox, dropdown, multi-select dropdown and radio custom fields are supported. Other special custom field types are not currently available for mapping.
  • Freshsales requires each contact to have a unique email address, so contacts that share an email in another app are matched to a single Freshsales contact.
  • Changes are picked up during scheduled sync runs rather than instantly.
PRIVACY FOCUSED
We value your privacy
At SyncPenguin, we respect and protect the data we sync
Learn more

Frequently Asked Questions

How do I connect my Freshsales account to SyncPenguin?

Can I sync Freshsales contacts with Google Contacts or Outlook in both directions?

Will SyncPenguin create duplicate contacts in Freshsales?

Does the connector support Freshsales custom fields?

Can I sync only some of my Freshsales contacts?

What happens to the company when a contact is synced to Freshsales?

Which lifecycle stage do new contacts get in Freshsales?

Free 14-day trial with full support and no credit card

About Freshsales CRM

Freshsales is a cloud-based sales CRM from Freshworks that helps businesses attract, engage and close more deals. It brings together contact and account management, deal pipelines, built-in phone and email, AI-powered lead scoring and workflow automation. Sales teams of all sizes use it to keep customer relationships organized and grow revenue.

Official website: https://www.freshworks.com/crm/sales/